Losa is a product and experience designer working at the intersection of culture insight and creative technology.

She builds for access, designs with conviction, and tells stories that are long overdue.

She's currently designing for the Digital Advisor experience at Thrivent.

selected works

what I'm proud of

Dual Cryptocurrency Notes with Ledn

Transforming a Sales-Led Investment Product Into a Self-Serve Revenue Engine

Money Management & Cash Flow with BMO

Launching a Native Budgeting Tool to Drive Financial Habit Formation

Corporate Onboarding with Ledn

Scaling Corporate Onboarding by Embedding Compliance

Imperial Service at CIBC

Turning Advisor Transitions Into Moments of Client Trust

Banana Republic with Fairwinds

Building Banana Republic Factory Canada's Digital Storefront

my playground

building ariowa

Ariowa is a cultural memory platform I'm building for the pan-African community, a living archive designed around the rooms of a home. For communities shaped by migration, displacement, and diaspora, home isn't always a place you can return to. It becomes something you carry: in the way your mother cooked, in the songs played at a wedding, in the language you speak when no one else around you understands it. Ariowa gives that carried memory a structure.

Five rooms and counting (The Kitchen, The Closet, The Family Room, The Garden, and The Library) each offer a space to preserve, remix, and pass on what home means when home has to travel with you. As founder and sole designer-developer, I'm shaping every layer: brand strategy, narrative design, identity systems, a contributor submission flow, and an AI-assisted memory shaping tool, all built in Next.js, Tailwind CSS, and Supabase. Ariowa is still in active development, but it's already a live demonstration of how I work: designing with intent first, then building in code with AI as a true collaborator.

the studio

My experience design studio Losa Design specializes in art direction, brand strategy, inclusive design, and cultural storytelling.

strategy

Read less -

Every design decision is tied to a business outcome. I offer market analysis, strategic planning and competitive insight to position your brand with precision in the digital landscape.

design

Read more +

art direction

Read more +

experience

Read more +

strategy

Read less -

Every design decision is tied to a business outcome. I offer market analysis, strategic planning and competitive insight to position your brand with precision in the digital landscape.

design

Read more +

art direction

Read more +

experience

Read more +

work with me

time to make our dreams a reality

© ilelosa eguavoen 2026

© ilelosa eguavoen 2026

© ilelosa eguavoen 2026